PORSCHE

Lighting concept for Porsche centers worldwide – competition participation

Fischer & Partner Lichtplanung was one of four renowned lighting design firms in Germany invited to participate in the exclusive concept competition to develop a new lighting system for Porsche Centers worldwide.

The goal is a modular, brand-typical lighting concept that atmospherically translates and architecturally embodies Porsche's brand values – precision, dynamism, reduction and technical excellence.

With over 30 years of experience in lighting design for brand architecture, museums and premium spaces, Fischer & Partner develops tailor-made, internationally transferable lighting systems that prove themselves in terms of spatial effect, material reference and functionality – restrained, focused, long-lasting.

The proposed concept combines:– architecturally integrated lighting,– controllable systems for dynamic zone lighting,– and a clearly defined lighting language that is valid worldwide – without any design arbitrariness.

Light isn't decorative—it guides. It communicates. It creates identity.

The system architecture is designed for global adaptability, easy maintenance, and consistent brand impact – with room for regional interpretation without losing character.

Description of services: Lighting planning, conception

Client: PORSCHE AG

Period: 2014

Photo: Fischer & Partner